The Gold Coast Titans are proud to announce a new partnership with Oxen Sports to become the official boot supplier for the club’s pathways program.
The agreement will provide Future Titans players across Gold Coast's development system with access to Oxen’s elite rugby league boots, reinforcing performance standards from the earliest stages of the professional journey.
The collaboration builds on Oxen’s growing presence within the Titans’ NRL squad, with several players already wearing Oxen products.
Extending that relationship into the pathways system creates a fully aligned performance pathway from junior development through to the NRL arena.
Oxen’s elite rugby league footwear has quickly become recognised across the NRL for its traction, stability and game-day comfort, engineered to meet the speed, power and physical demands of the modern game.
Having the club’s Future Titans program align with Oxen ensures those athletes are equipped with football boots trusted at the highest level of the game.
Titans pathways manager Matt Keating welcomed the partnership, highlighting its importance to helping club’s future and emerging players.
"For us, it’s about creating an environment where our young players experience NRL-level standards from day one," Keating said.
"Having a high-performance brand like Oxen supporting our pathways program ensures our athletes are training and competing in boots trusted at the top level of the game.
"That alignment between pathways and NRL is critical in the smooth transition into a full-time professional system.
"Our program is built around preparing players not just technically and physically, but professionally.
"Partnerships like this reinforce those standards and show our young players what it takes to operate in an elite system."
Oxen Sports CEO Lee Jenkinson is proud to be partnering with the Gold Coast Titans.
"We’ve been hugely impressed by the professionalism, structure and ambition of the Titans pathways program,” he said.
"The standards they are setting for young players, both on and off the field, align perfectly with how we operate at Oxen.
"We already have strong representation within the Titans’ NRL squad, so formalising our support of the pathways program creates complete alignment across the club.
"Queensland consistently produces world-class rugby league talent, and we’re committed to ensuring the next generation coming through the Titans system are equipped with football boots built for the biggest stage.
"Our ambition is clear, to set the standard in Rugby League footwear.
"Partnerships like this reinforce that direction."
The Titans join the Dolphins, Penrith Panthers and Parramatta Eels as NRL pathways programs supported by Oxen footwear, further strengthening Oxen’s footprint across Australia’s elite development systems.
As part of the partnership, Titans members and fans will gain access to exclusive Oxen offers across the season, further connecting the club’s pathways system with the wider Titans community.
To explore the latest Oxen footwear and performance collections, visit www.oxensports.com.au.
